The Challenge
Keep It Cleaner is a trending Australian brand, set up by health and fitness influencers Stephanie Smith and Laura Henshaw. Having successfully gained listings of their healthy lifestyle range in Coles, they approached us to help them devise a UK market entry strategy.
The Strategy
Initially, our food and drink market research team assessed the market, before developing a sales presentation fit for UK retailers. Using our retailer contacts in the health food category, we contacted relevant buyers and supported the brand with a sales pitch.