The Challenge
Finnish category leader in gluten-free oats, Provena wanted to expand their reach by bringing their free from products to the UK market. They needed to spike an awareness of the brand and required our help with planning and supporting the launch at its many stages of development.
HRA Global devised a UK market entry strategy for Provena before our food marketing team took over.
The Strategy
We worked with Provena to generate trade and consumer awareness of the brand throughout a variety of food marketing and branding services.
The strategy included online and print designs, trade shows and social media management for Provena. Read on to learn of the complete list of food marketing services carried out by HRA Global for this particular client.