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oats on breakfast table

Oat’s – Here We Go A Grain

Re-wind 10 years and oats rarely featured beyond the ambient breakfast category. Today, it’s a very different picture. Just a short mask covered stroll through your local supermarket will highlight just how much oat-based NPD has cropped up over recent years – in all sorts of ambient, chilled, to go…

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unilever sign and household products

A Sparkling Future for the Household Category – Can A Clean House Mean A Clean Planet?

Driven by consumer demands for greater social responsibility, circular economies, and a general commitment to environmental wellbeing, the ‘sustainability’ buzzword is making its way into the household product market. With its increasing prevalence in wider society, FMCG companies are becoming more active in this transition through their desire to meet…

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man pondering on wall

Autumn’s Anecdata

I don’t know about you, but I have been swamped with ‘anecdata’ about what’s going to happen this autumn. You might not have heard the word anecdata – it’s a blend of the anecdote and actual data – but you know it when you see it. It’s when folks take…

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bcorp business poster

A BCorp Update – It’s A Marathon, Not A Sprint!

As some of you may know, we have been undertaking the necessary steps to gain a B Corporation (BCorp) certification. We’ve shrouded the exact meanings of this in mystery and thought it time to outline how far along the journey we’ve got to whilst we explain what BCorp is, what…

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welcome sign

Welcome Poppy Rucki! A Q&A With HRA Global’s Graduate Researcher

HRA Global would like to give a warm welcome to our newest team member, Poppy! She joins the HRA Global team as a Graduate Researcher and we can’t wait to work alongside her. Take a look at our question and answer article below to learn a bit more about our…

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bedtime occasion fmcg brands

Is the Consumer Bedtime Occasion Underserved by FMCG Brands?

“Sleep it off” is probably a phrase you’ve heard in response to numerous ailments experienced on a day-to-day basis. Whether it be a foul mood, a bad back or a questionable dinner, resting your mind and body can provide a multitude of mental and physical benefits. Despite a wide variety of sleeping pills, teas, tech, podcasts…

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putting the wheels of organic nutrition in motion grocery insider

Putting the Wheels of Organic Nutrition in Motion – The Grocery Insider Podcast

In this week’s episode of The Grocery Insider, in association with HRA Global, we speak to Joe Welstead, CEO and founder of Motion Nutrition. You can listen to the full episode of Setting the Wheels of Organic Supplements in Motion with Joe Welstead via the Grocery Insider, via Apple Podcasts or Spotify. We…

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wide range of products with collagen in

Cracking the Collagen Market

With consumers now beginning to value the relationship between diet and skin more than ever before, holistic health and wellness trends are booming. The phrase ‘you are what you eat’ has never been more relevant in the health and beauty industry. With consumers increasingly scrutinising the health claims and ingredient…

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Roseanna Interview The Grocer

Roseanna’s Interview with The Grocer – Working in the Food and Drink Industry

‘My food and drink job: Roseanna Evans, marketing & commercial consultant, HRA Global’ This week, Roseanna’s interview with The Grocer was published and we could not be more pleased.  Roseanna is HRA Global’s Marketing and Commercial consultant and works closely with our clients on a variety of projects. Some of…

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the grocer article in print

HRA Global Feature in The Grocer!

We have been mentioned in the July 2020 edition of The Grocer, in an article all about the hike in free from food and drink sales. Aldi sees 50% hike in sales of free-from food and drink HRA Global MD Hamish Renton said Aldi was “correcting an under trade” in…

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man pondering on wall

Plus ça change, plus c’est la même chose

The French have a saying I have been thinking about for much of the month – ‘Plus ça change, plus c’est la même chose’ – literally ‘the more things change, the more they stay the same’. Certainly, the first part of that, “the more things change’, immediately comes to mind…

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apples in a plastic bag

The ‘Other’ Pandemic: Are We Into The Second Wave Of Single Use Plastic?

Overall, the emergence of COVID-19 and the global response to it appeared to provide a solid foundation for green growth. On the surface, the great “Great Global Slowdown” caused by Covid-19 and its consequences  – reduced car traffic and emissions, a 99% decline in air passenger travel, factory production, and…

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