2019 Winter Trend Report
You can now read our 2019 Winter Trend Report!
Click here to access your free copy!

In this report we cover the shift in trends including:
- Low Fat to Low Sugar
- Plant-Based to Ethical Protein
- Natural to Functional
- Country Cuisine to Province Speciality
- Discounters to Own Label Acceptance
- Convenient Packaging to Innovative & Exciting
Health – Premiumisation – Convenience are the three key areas we focus on within this report.
We also look at who the consumer is for 2019 – Generation Z and how they prioritise health and are demanding the use of technology within grocery.
Download your Free Copy of the 2019-2020 Winter Trend Report.
We would love to know whether you think these trends will impact on your food business or brand. Contact us today at hamish@hra-global.com or call us on 01803 203387.
