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Roseanna Interview The Grocer

Roseanna’s Interview with The Grocer – Working in the Food and Drink Industry

‘My food and drink job: Roseanna Evans, marketing & commercial consultant, HRA Global’ This week, Roseanna’s interview with The Grocer was published and we could not be more pleased.  Roseanna is HRA Global’s Marketing and Commercial consultant and works closely with our clients on a variety of projects. Some of…

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health and beauty products

Lockdown Shakes the Foundations in Health and Beauty

The lockdown due to the COVID-19 pandemic in the UK has brought rapid change to our structures and routines. One aspect for many that we likely did not comprehend at the start of the lockdown, as it was not understood quite how long the restrictions would last, is the impact…

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To B or Not to B?

Considering the abundance of challenges that we are set to face in the coming years as a result of climate change, it is unsurprising that businesses and consumers are changing their ways to become less of the problem and more of the solution. Opposing the generally now outdated view that…

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exercise methods

Raising the Bar: How Has Lockdown Impacted the Sports Nutrition, Equipment and Supplements Category?

We’re seeing huge changes in human activity and exercise levels across the globe. The evidence of our eyes tells us that more people seem to be exercising more than ever before, but does the data bear this out? And what are the implications for the future of the sports nutrition,…

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empty restaurant during coronavirus

Have the rules of the game changed for food and drink brands?

The article I desperately wanted to write this month was a positive, uplifting piece about how both the food and drink industry and the nation has come together to rally round the vulnerable and the health service. And about how, after an Easter pause to reflect, there are the first early signs of a way out of the crisis.   But sadly, that’s…

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washing hands safety from COVID-19

Is COVID-19 triggering a seminal moment for the food and drink industry?

What a difference a month makes. At the end of February, the sense of optimism around the trade was palpable and you could feel it in many different ways. There was a little spring in the step of marketing and commercial directors, a lot of brands were looking to expand…

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A Bright Start to the Trading Year

So, good news. The first month of the new decade got off to a bright start. I know of many projects that had been held at an Amber light over the autumn, which received the go ahead last month. I had been feeling for some time that there was some…

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browsing for restaurants on computer

Convenience – Driven by generational change – 2020 Trend Report Extract

Convenience – Driven by generational change Snacking Beyond Sugar Second generation CBD brands will have research-proven effective doses. Generally, 2019 releases had a small amount of CBD. 2020 will see an increasing consumer awareness of what constitutes an effective dose. Entry capital cash is likely to translate into a plethora…

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We’re going to The Source Trade Show 2020

Some of the HRA Global team will be attending the annual Source Trade Show at Westpoint Exeter next month (5th-6th February). The South West’s biggest and best trade show for the food & drink sector. Let us know if you’re going and we can arrange to catch up. Contact us here.…

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A Little Wave of Optimism

A very Happy New Year to all Grocery Insider newsletter readers and podcast listeners! I hope you’ve rested up around Christmas and New Year and now feel mentally ready to rejoin the fray. What strikes me about this January compared to last year is that there is cause for cautious…

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End of term report

I’m of a certain age where we used to have ‘end of term reports’ dished out by our teachers at school. Well, if we were rating 2019 as a year I would say ‘could do better’ or ‘must try harder’. It feels like the UK has been in a holding…

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We’re Hiring

We’re hiring! We are looking for a Graduate Researcher based in Devon to start January. We’re looking for 3 things: someone super smart, with a love of food and drink and a great attitude. We’ll supply the rest. Full training and sponsorship for your Market Research Society exams will be…

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