The Grocer’s Focus On Cheddar
Given the price pressures at home, will Cheddar suppliers stride off into the sunset of far more lucrative premium export markets?
“You’ve got the nice Brexit and a nasty Brexit scenario,” says Hamish Renton, MD of HRA Food and Drink Consultants ” If its a nice Brexit then you’re going to have more of the same and own label with continue to nibble away at branded.
If there are any tariffs whatsoever involved, the share of trade of imported products will dive and thats bad news for any imported cheddar and good news for domestic products.”
Branded imported cheddar from Ireland are particularly vulnerable, if post-Brexit tariffs are imposed on dairy products.
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